this post was submitted on 14 Dec 2024
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Because they couldn't. He bought the bag before they automatically tracked all purchasers with a unique ID on the bags they sell. The CEO of PD actively called the tip line.

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[–] Gradually_Adjusting@lemmy.world 231 points 1 week ago (4 children)

Again we see CEOs have solidarity with their class.

Something to think about.

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[–] aramis87@fedia.io 191 points 1 week ago (1 children)

The bag they eventually located [looked] just like Peak Design’s crowdfunded “Everyday” V1 model [and] was likely bought between 2016 and 2019. Dering [...] called the NYPD tip line to share what he knew and vowed to do “whatever is possible” to identify the shooter, including consulting Peak Design’s legal team to see what he could share with police.

Headline correction: He denies specifically snitching on Luigi, but would eagerly have done so if they were able but found that he didn't have the data.

[–] Avg@lemm.ee 52 points 1 week ago

Now I don't feel bad about buying a rip off of their camera clip.

[–] ramsorge@discuss.online 168 points 1 week ago (21 children)

Just so everybody knows, when you decide to do your own homework, you should go to your local thrift store and purchase the most Generic clothing and Accessories that you can. No High end brand names. Something mass produced.

And ffs, don’t leave shit at the scene.

I admire his ability to complete a project, but I have some notes.

[–] rumba@lemmy.zip 42 points 1 week ago (3 children)

And have more than one fake ID, and multiple changes of clothing stashed on the escape route. And ditch the firearm in the bag with a rock in the river at night. Don't try to hide out in bum fuck Pennsylvania. And don't carry your manifesto with you, I don't wander around outside unmasked when it's cold enough to be masked. Probably don't etch the casings yourself. Matter of fact don't drop casings for the gun you used.

Assuming he actually made these mistakes there's a whole lot of hindsight to go around.

[–] MutilationWave@lemmy.world 23 points 1 week ago (7 children)

If you get stopped by police a week later, after you've ditched everything including fake IDs, just use your real fucking ID.

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[–] Randelung@lemmy.world 14 points 1 week ago (2 children)

And no digital money. Cash only!

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[–] psmgx@lemmy.world 10 points 1 week ago* (last edited 1 week ago) (1 children)

Lol remember all the memes about how this is a true professional

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[–] 2pt_perversion@lemmy.world 26 points 1 week ago (1 children)

If we're giving notes being caught with the gun and the manifesto also bad. And then going to sit down and eat at a McDonald's while on the run. And wearing a mask in Altoona where he probably could have just walked in with his face showing an not gotten caught because the surveillance photos from the NYPD looked so different. And then giving a police officer a fake ID which gave them probable cause for everything...yeah police are going to catch the fake ID...

He's obviously not a professional hitman. I wonder if NYPD/Feds would have been able to track him down eventually anyway with the evidence left in New York.

[–] ramsorge@discuss.online 11 points 1 week ago (2 children)

Probably not. If he stayed inside no one would have found him

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[–] bobs_monkey@lemm.ee 21 points 1 week ago (2 children)

Not that I'm advocating anything, but it certainly does make sense to have a change of clothes stashed nearby to change your appearance rather quickly. Just need an effective means of discarding them (maybe set it on fire inside a dumpster? I dunno).

[–] MutilationWave@lemmy.world 9 points 1 week ago

Just throw them in a random dumpster inside a big food bag. Setting it on fire is no good. Don't start any fires. Hell put them in a donation box, even better.

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[–] Buelldozer@lemmy.today 19 points 1 week ago (1 children)

Protip: It's called Gray Man and there's more to it so get educated and practice.🙂

[–] PM_Your_Nudes_Please@lemmy.world 25 points 1 week ago (1 children)

Yup. This is also why protestors are encouraged to wear plain black clothes, like a hoodie, gloves, sunglasses, mask, and black jeans. When everyone is wearing nearly identical clothes, it introduces a lot of reasonable doubt in any resulting security camera footage. It’s called Black Bloc.

[–] captainlezbian@lemmy.world 24 points 1 week ago

Don't wear black block if you're not prepared to be harassed though. Instead wear something theoretically identifiable but bland. Gray shirt, blue jeans, no jewelry, identifiable tattoos covered… You want to look like just another person so that when you walk away nobody thinks you look like a protestor

And for the love of fuck don't wear black block while committing solo crimes. It's about "you just described a lot of people here"

[–] ayyy@sh.itjust.works 14 points 1 week ago (3 children)

Explain to me how you chose which words to capitalize.

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[–] Duamerthrax@lemmy.world 9 points 1 week ago (1 children)
[–] ramsorge@discuss.online 11 points 1 week ago

Yes lots of cash. Preferably washed. (Large bill from bank broken into a smaller set of bills that didn’t come out of the atm, since banks can track serial numbers)

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[–] index@sh.itjust.works 123 points 1 week ago (2 children)

"He bought the bag before they automatically tracked all purchasers with a unique ID on the bags they sell."

The fuck?

[–] Blackmist@feddit.uk 40 points 1 week ago (2 children)
[–] humorlessrepost@lemmy.world 21 points 1 week ago* (last edited 1 week ago) (1 children)

What other companies have unique optionally-registered serial numbers for warranties? My lawn maintenance equipment (Ego), my luggage (Briggs and Riley), and my wine glasses (Waterford), off the top of my head. It’s not uncommon, and, again, optional.

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[–] Bassman1805@lemmy.world 17 points 1 week ago (2 children)

Almost every company? It's called a serial number.

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[–] teawrecks@sopuli.xyz 32 points 1 week ago

OP is misquoting and misinterpreting what was said here.

We cannot associate a product serial number with a customer unless that customer has voluntarily registered their product on our site

But they said that wouldn't even apply if he had registered because his bag was a V1, and

we did not implement unique serial numbers until V2

[–] robocall@lemmy.world 96 points 1 week ago (7 children)

Why would I want a company to track my backpack? How is that a feature?

[–] elvith@feddit.org 50 points 1 week ago (7 children)

I don't think that 'tracing' here means something like 'there's a GPS tracker in every backpack'.

You could see this type of backpack in a CCTV shot. Later the police recovered a backpack - that they thought was the one on CCTV - and now need to find the owner. If it was registered at the company by the owner, they may have been able to say "oh yes, that serial number is registered to a customer. Here's their name and address they told us when registering at $date". If the customer never registered their bag, the only piece of information they could give out would (maybe) be something like "This bag was sent to an Amazon warehouse at $date, ask them if they know who bought these bags around $date"

[–] ChicoSuave@lemmy.world 38 points 1 week ago (1 children)

Ah yes, product registration. Good to know me absentmindedly not registering is fighting against police tracking and CEO business strategy.

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[–] SpaceBishop@lemmy.zip 21 points 1 week ago (1 children)

They don't. Nearly everything that you buy has a unique serial number, and if consumers are buying direct from manufacturers it could, in theory, link a consumer to a serial number. It's unlikely that they could make those connections, though. Peak sells direct, but they also sell through 3rd party stores and distributors, where there is an abstraction between the serials and consumers.

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[–] Lemjukes@lemm.ee 11 points 1 week ago (1 children)

If you have ever registered a product you purchased with the manufacturer, you’ve done exactly that. They’re not talking about tracking the product after you buy it. They’re basically just talking about automatic proof of purchase.

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[–] Cruxifux@feddit.nl 80 points 1 week ago (1 children)

Imagine letting it get out that you, as a CEO, actively called a tip line personally, in the most limped dick, impotent, wienery way possible, to try and help the police arrest a man who became a working class hero for murdering a CEO. That dude might be the biggest sissy that ever lived.

[–] MutilationWave@lemmy.world 26 points 1 week ago

Terrible businessman too. He could have said nothing and sales could go way up because his backpack got huge media coverage. But he had to be the little tattletale bitch he's always been, calling the cops. Hope he goes bankrupt because most people who see this shit won't buy his backpack. SEO- Peak Design shitty products

[–] GrammarPolice@lemmy.world 53 points 1 week ago* (last edited 1 week ago) (1 children)

This is an astronomical level of dick-sucking. From a CEO no less

[–] mosiacmango@lemm.ee 32 points 1 week ago* (last edited 1 week ago)

Class solidarity. The rich work together to fuck over the poor. The poor, being poor and having way more people and way less time, squabble amongst themselves.

The rich amplifies and intensity that internal battle so the poor don't realize that they already won, if they just work together.

You can watch it in action as all these tech billionaires fly out to meet with the presidential billionaire at his mansion and leave token millions in greeting. Im sure this "peak design" fuckwit will join them, given the chance.

[–] CarrierLost@infosec.pub 38 points 1 week ago (6 children)

No one is wondering why a backpack has a serial number to begin with? Vehicles, sure. Electronics, ok. But a backpack? Why does it even need a serial number?

It’s essentially a clothing item. My t-shirts don’t have serial numbers. I’m just finding it a bit insane that a backpack would have a unique serial.

[–] SpruceBringsteen@lemmy.world 11 points 1 week ago (2 children)

They have a pretty robust used gear swap program and their products come with lifetime warranties.

[–] bob_lemon@feddit.org 13 points 1 week ago

Neither of which actually requires a unique ID registered to a name.

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[–] afk_strats@lemmy.world 33 points 1 week ago* (last edited 1 week ago) (2 children)

Pretty much any Peak Design product has a alternative that is on par in quality and usually cheaper. Their bags, strap and clip system, and their tripods. You may want you to look into those next time you're shopping.

Edit: PetaPixel interviewed him and he came across as a massive douche.

[–] feedum_sneedson@lemmy.world 11 points 1 week ago (8 children)

Okay can you recommend me a bag?

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[–] Red_October@lemmy.world 14 points 1 week ago (1 children)

Was anyone saying that the bag company was tracking the guy? It sounds to me like this is just a quiet way to confirm that it was their bag in case all the comments about this being the new hot fashion play out.

[–] davidagain@lemmy.world 40 points 1 week ago* (last edited 1 week ago)

No, but the CEO of Peak Design called the police to say that he recognised the bag as one of his company's and promised to do whatever he could to help track the CEO-killer down.

He just couldn't help because V1, unlike V2 of the bag, doesn't have a unique serial number on it so he wasn't able to supply a name and address after all.

"Don't worry," say Peak Design in their announcement, "if your bag is stolen, you can contact us so we can delete your personal data and you won't get reported to the police erroneously."

It turns out that Peak Design are very keen to be on the cops' side on this one. Maybe they think they have more CEO customers than healthcare insurance denial victim customers.

I'm not sure that's the publicity win they seem to think it is.

[–] Etterra@discuss.online 13 points 1 week ago (1 children)

I already don't understand why anyone would overpay for a "designer" anything - I know their reasoning, it's just stupid though. So I extra can't understand why anyone would buy an overpriced, analog product that goes out of it's way to digitally track you. I mean my phone I get, but a bag? I can get a bag dirt cheap that won't tell the company or cops where I am.

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[–] WhatSay@slrpnk.net 9 points 1 week ago (2 children)

I don't have a peak bag, but I do have osprey and chrome, which honor lifetime guarantees. Their (not old) bags have codes inside that are used in case of repair/replacement.

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