i don't even have a cat, but i bet "natural flavor" is a hint of catnip. when cats go crazy about something i always suspect catnip first.
this post was submitted on 09 Mar 2024
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Only about 2/3rds of cats are affected by catnip, whereas I think all cats like treats. Catnip affects cats by entering their nasal tissue. Cats are hyper when first affected by catnip, and then they're low-energy - none of this behavioural pattern occurs with treats. Cats also respond much more enthusiastically to treats than they do catnip. Also, cats do get tired of catnip but the same doesn't apply to treats. I'm not sure catnip could be included under "natural flavour" on a pet food product