this post was submitted on 10 Dec 2024
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[–] useyourmainfinger@lemmy.world 3 points 2 weeks ago (1 children)

Thanks for posting the budget and box office figures, does that include marketing at all? because that might throw a different light on it a fair bit ..

[–] TheImpressiveX@lemmy.ml 4 points 2 weeks ago* (last edited 2 weeks ago)

Movie budgets usually don't include the marketing costs, as that information is almost never revealed to the public. But to find out how much money a film would need to be profitable, a good guess is to multiply the budget by 2.5.

For example, a $100 million film would need to make at least $250 million to break even.

But this isn't a hard-and-fast rule, as no one can really be certain of the marketing budget.

EDIT: Typo.