this post was submitted on 26 Jul 2023
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Starting August 7th, advertisers that haven’t reached certain spending thresholds will lose their official brand account verification. According to emails obtained by the WSJ, brands need to have spent at least $1,000 on ads within the prior 30 days or $6,000 in the previous 180 days to retain the gold checkmark identifying that the account belongs to a verified brand.

...

Threatening to remove verified checkmarks is a risky move given how many ‘Twitter alternative’ services like Threads and Bluesky are cropping up and how willing consumers appear to be to jump ship, with Threads rocketing to 100 million registrations in just five days. That said, it’s not like other efforts to drum up some additional cash, like increasing API pricing, have gone down especially well, either. It’s a bold strategy, Cotton — let’s see if it pays off for him.

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[–] foofiepie@lemmy.world 12 points 1 year ago

Ahahahahahahahahahahahahahaha. Repeat.

[–] 47_alpha_tango@lemmy.zip 9 points 1 year ago

Musk need to ease up on the crazy.

If Lemmy keeps growing this fast more servers will start to struggle.

[–] mayo@lemmy.world 8 points 1 year ago
[–] JackbyDev@programming.dev 8 points 1 year ago
[–] ArugulaZ@kbin.social 7 points 1 year ago

Twitter (ahem) "X" lost half its advertisers already. I don't think the site has the leverage to make such demands. If anything, it's going to push advertisers into the welcoming robot arms of Mark III Zuckerberg and Threads.

[–] kworpy@lemm.ee 6 points 1 year ago

The fuck is this meant to do? Will Elon ever realize that he's not improving Twitter in any way and is only making it worse?

[–] harbo@lemmy.world 6 points 1 year ago (1 children)

I miss what Twitter used to be

[–] elbarto777@lemmy.world 12 points 1 year ago (1 children)

I liked the idea of twitter until the time news outlets started quoting random tweets in their articles.

[–] AbidanYre@lemmy.world 9 points 1 year ago

I remember back in like '08 or '09 the TV in the cafeteria at work was playing CNN and they literally had a camera pointed at a computer monitor scrolling Twitter discussing what people on Twitter were saying.

That's when I knew journalism was dead.

[–] arc@lemm.ee 6 points 1 year ago (2 children)

Controversial idea but maybe federated servers should think of some way of delivering federated advertising. Some way to fund the model in a fair and equitable way while draw away funding that goes into Twitter or other social media platforms. Doesn't stop people blocking it of course.

[–] chicken@lemmy.world 5 points 1 year ago* (last edited 1 year ago)

beehaw has donations and releases regular reports of how its being spent, I think that model is pretty good. from what ive seen they always get more than enough needed.

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[–] Nerorero@lemmy.blahaj.zone 6 points 1 year ago

South park couldn't come up with this level of "because x therefore x"

[–] saegiru@lemmy.world 6 points 1 year ago

Seriously, why is it even a thing anymore? It's really sad that people are still even using the service. I understand the stories, because a train wreck is hard to turn away from, but why would you still want to be on board the train? Literally no one should be on that hellsite.

[–] theneverfox@pawb.social 5 points 1 year ago

More than that.

He's dispelling the myth of the billionaire businessman. He could show up quite a lot in all sorts of history books

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