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Eh, the fediverse is still small and growing. Even the much more popular (and, lets be honest, better in every perceivable way) lemmy community for guitars has a whopping 66 subscribers to /r/guitars 1.6 MILLION subs.
Just let things grow organically and share in other bass communities on other sites.
The New Communities Community: !newcommunities@lemmy.world
AFAIR I made a post there, but aren‘t there other options as well? I suspect most people tend to join a community they randomly come across.
Randomly stumbling across it, or finding it on e.g. https://browse.feddit.de/ or other search tools (which your community already shows up on) are the other ways I have found communities. Mostly that posts there though, honestly.
Here are some links to places you can find communities:
There's one other one, but I can't remember it, I'll update this if I can.
Well, just by seeing your post I've decided to join your community cause I keep meaning to learn guitar/bass xD but also having people find it on places naturally like browse.feddit.de works great too
I go to lemmyverse.net to explore communities if that's any help. I've never promoted any so I don't have any advice to offer there.
Given the number of people here, it might take a while to find the right people. Maybe if there is a community for musicians, you can start talking there and find out who are bassists.
There's a "new communities" community that you can try posting to (I'd provide a link, but I'm still kind of figuring things out myself)
Other than that, biggest thing is probably just to keep up with it, if you build it they will come. Make sure you're keeping on top of whatever moderation tasks need to be done, no one wants to join a community that's overrun with spammy bullshit or has a crappy vibe. Create content, people also don't want to join a community where no one is posting (but don't get spammy about it yourself, personally I think it's a bit of a turn-off if I see it's all just the moderator posting himself day in and day out) engage with your members, upvoted, comment, ask questions, offer answers, be the kind of member you want to attract.
Be patient, things are growing but Lemmy doesn't have reddit numbers yet, we're all learning, things are changing fast, but building good communities will take time.
And of course, promote yourself like you're doing here (again without getting spammy) if you see people talking about bass, work it into the conversation. Lurk the music/musician subs, make the occasional shameless self promotion post.
Maybe trick a few fishermen like me into joining who thought it was about the other kind of bass.
Put an announcement in the New Communities community as a starting point. You can post links about it in other places where potential members are. Telling people to leave where they are and go to your site is inherently rude, so you have to be careful and polite. Check the rules for wherever you post and get a feel for the place before you put up a link.
In the long run people will find you, but it can feel like a very long run. Particularly since you need content to attract people and you need people to generate content. There is a tipping point where it will suddenly take off. Just try to be patient until you get there.
This is probably the best possible time to start new communities. All of us fledditors are creating new accounts and looking for communities to join.