this post was submitted on 21 Feb 2024
346 points (98.9% liked)
Technology
58070 readers
3251 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
Fucking brain dead rebrand
They had a brand that was so powerful it was used as a verb, and he gave it up for the letter that is used as a generic placeholder, just because he's obssessed with it for whatever reason.
Saw a theory a few weeks ago that he's obsessed with "X," because that's how most of the native Africans signed away their sovereignty, and their land, to the European invaders.
No proof, but given where he grew up, it seems plausible.
It's so they can salvage the original brand once the business dies - not because of Musk's mismanagement, but because it has $13bn of debt out of the $44bn purchase.