this post was submitted on 05 Dec 2023
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Apple isn't happy about India's demand to upgrade older iPhones with USB-C (appleinsider.com)
submitted 11 months ago by L4s@lemmy.world to c/technology@lemmy.world
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Apple isn't happy about India's demand to upgrade older iPhones with USB-C::Apple has urged the Indian IT ministry to make changes to its single charger rules, as adding USB-C to older iPhone models will make it hard for Apple to meet production targets for India's manufacturing and export laws.

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[–] Corkyskog@sh.itjust.works 4 points 11 months ago* (last edited 11 months ago) (1 children)

They might. They either need to make newer models cheaper (not going to happen) so they are at a reasonable price point for the Indian market. Or take a cost hit in manufacturing and still sell the old models.

They are not going to devalue their new shit, that's the dumbest thing ever. It would be like a luxury brand slashing their prices on purses, rather than make a small change to their off brand purses to capture the cheaper market. By lowering the price you essentially stop being a luxury.

They could just leave the market entirely, they only have like less than 4 percent market share. Although I guess 4% of a billion is still almost 33% of 50% of 250 million... so nothing to sneeze at (Jesus India is more populated then I remembered)

[–] echodot@feddit.uk -1 points 11 months ago (1 children)

They are not going to devalue their new shit, that's the dumbest thing ever. It would be like a luxury brand slashing their prices on purses, rather than make a small change to their off brand purses to capture the cheaper market. By lowering the price you essentially stop being a luxury.

What?

Who said anything about them stopping selling the new iPhones? The new iPhone already uses USB-C so they'll just sell that one I'm not sure what your point is

[–] Corkyskog@sh.itjust.works 2 points 11 months ago

Who did say that? I didn't.

My point is the old IPhones sell in that market, while the new ones don't, because of price. So if they want to stay in the market they have two choices, reduce the price of the newer models or pay to retool the manufacturing of older models.

Obviously the logical choice is to pay the retooling costs so you can offer all models.