well, it's not just privacy. choose any topic, any thing that matters to you, and there will be a significant number of people that just don't care. any topic, privacy, climate change, this very pandemic, factory farming, capitalism, literally anything. I disagree with the writer of the article, I think there are indeed people who don't care about privacy at all.

now how to change that? anyone has any ideas? I personally think it's almost impossible to do it in any meaningful way. you can try and explain how online tracking works, how much their data is being collected, talk to them about Snowden's revealations, all that. after you've finished, they have already made their mind. they will either become more careful, or reject the whole idea. it is after this point that I think you just can't change their mind anymore. so I guess having a good explanation of why privacy is important, and a good description of the current problems is what matters the most. it's like you've got a single shot and it's hit or miss.

but again it applies to everything. try to educate someone who denies climate change, they have already made their mind and I honestly don't know how anyone can change someone's mind at that point.