this post was submitted on 14 Jun 2023
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Lemmy.World Announcements

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The blackout is starting to have a financial impact on Reddit, but we must stay dark! (www.adweek.com)
submitted 2 years ago by Jessica@lemmy.world to c/lemmyworld@lemmy.world
227 comments fedilink hide all child comments
 

If the performance weakness continues for a week or two, the agency would start recommending decreasing spend with Reddit or directing it to other platforms.

After the blackout, we will be closely monitoring user behavior on Reddit and guide clients when we can unpause,” said Freddy Dabaghi, managing director at Stagwell-backed Crispin Porter Bogusky, which has asked clients to stop campaigns, depending on their client goals.

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[–] Jessica@lemmy.world 58 points 2 years ago (5 children)

A new blackout tracker just dropped on the Discord: https://darktotal.com/

[–] naneek@lemmy.world 25 points 2 years ago (2 children)

I’ve also been liking https://blackout.photon-reddit.com/

[–] mmmcheesums@lemm.ee 12 points 2 years ago (1 children)

That’s very useful. I scrolled through the out of blackout list and was disappointed to find quite a few of my most-visited subreddits were public again

[–] SpezCanLigmaBalls@lemmy.world 22 points 2 years ago* (last edited 2 years ago)

It almost makes me more upset that the subreddits are going public and makes me resist going back even more. It’s obviously having some sort of impact from that article about advertisers. Like, do mods really need to have their subreddit public that much? Go touch some god damn grass It’s irritating

[–] Jessica@lemmy.world 4 points 2 years ago

Oh that's a great one as well! The graph bottom right tracking individual subs over time is super helpful

[–] briongloid@aussie.zone 7 points 2 years ago

This one is much nicer.

[–] potterman28wxcv@lemmy.world 5 points 2 years ago

I love how this contrasts with the CEO statement that many subreddits would go back to normal after the 2 days

[–] Kyoyeou@lemmy.world 4 points 2 years ago (1 children)

Confused looking at r/gtafk jumping every hour from public to restricted to private to public to....

[–] SpaceNoodle@lemmy.world 5 points 2 years ago

Mod fight, probably.

[–] darkstar@sh.itjust.works 3 points 2 years ago (1 children)

Thank you for sharing!

ps, which discord is this?