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Netflix sign-ups double after crackdown on account sharing (wapo.st)

submitted 1 year ago by semibreve42@lemmy.dupper.net to c/entertainment@beehaw.org

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From the article:

"According to an analysis released Friday by the television analytics company Antenna, the streaming giant posted four of its best days of U.S. acquisition ever with nearly 100,000 daily sign-ups on May 26 and May 27, a few days after it started to curb password sharing. It netted 73,000 new daily sign-ups on average after the crackdown, marking a 102 percent increase over the prior 60-day average. The ratio of sign-ups to cancels also increased, Antenna found, indicating that new subscriptions outpaced cancellations."

Emphasis mine

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