Maybe I'm just getting old, but sometimes it feels like the continual release of new distros vying to become "The One"... the consumer-friendly Linux... it just seems like it's counterproductive.
How many user-friendly-focused Linux distros do we have now? At least 8 or 9? Mint, Ubuntu, Zorin, Pop! (if only System76 laptops weren't so damn expensive), MX, elementary, ChromeOS technically is doing the best by far, Manjaro, and now Vanilla...
Just my 2 cents, but consumer-friendly means getting something preinstalled on consumer-facing hardware (at stores, where they can see it, touch it, and try it). That's why ChromeOS and Android tore past every other linux distro in a heartbeat. If you count SteamOS as an independent OS, it's also doing better than most "traditional" Linux distros.