I'm sure there were a huge swath of people who used Twitter and didn't care at all about Musk one way or the other.

Then he rebranded and threw his ego and control in everyone's face. And all the people who like Twitter IN SPITE of Elon were now forced to acknowledge that their Twitter is gone.

Just like over at reddit now, the latest move has alienated the people who really cared about the platform itself. If they rebranded to "Spez's World", though, a lot of the people who didn't give a shit before would suddenly be ready to bail.

He has so thoroughly ruined Twitter that you can't help but wonder if that was his goal from the outset.

Is this migration already called xit? Because it should..

It’s not the rebrand that’s killing Twitter. Elon is. He’s proving to himself that he cannot, in fact, run Twitter better than the prior owners.

Here are tips for everyone to enjoy Mastodon (thoroughly explained in the sourced article at the bottom):

1. Boost posts you like
2. Look at user profiles on their original home server
3. Search for content on other instances
4. Enable the advanced web interface for Mastodon
5. Use groups
6. Be your own aggregator with RSS

Source: https://www.infoworld.com/article/3701292/6-ways-to-find-better-content-on-mastodon.html

Cool, but the article is from July 24th

Twitter under Elon looks similar to the UK under Brexit.

Just deleted my Twitter account. Of course, the app gave nothing but errors so I had to do it on desktop, but it’s done!

I wanted to use mastodon, but I haven't even used twitter in years, so then I realized I just don't social media that way anymore (or much at all for that matter).

It’s not just lemmy that’s benefiting from Elon Musk.

Whether its lemmy or mastodon, or kbin that grows, we're all benefiting. That's the beauty of federation.

There were stories that Tesla had a team in place to distract Elon any time he showed up to the office, and I absolutely believe that. Now that Elon has Twitter to distract him, I wonder what that team is up to.

Musk trashed Twitter with intent, by design, and on purpose. Elon Musk is worth 95 Billion more now than when he bought Twitter.

The continued forced cognitive dissonance is the grandest example of info_corpo_kabuki i've ever seen. It's all just so fucking dumb.

Elon bought it to trash it so he could have access to Saudi markets for his electric cars and rocket ships. The face he's a fascist fucking cunt who gets to stick it to liberals where they most liked to exchange news, information and organize online was just a bonus for him.

I am so annoyed that Twitter got ruined.

Don't get me wrong. I don't like Twitter. I don't follow anyone on Twitter. But if I had no other recourse I could complain about a corporation that wasn't paying any attention to me and they would do something about it.

By the way fuck FedEX. Is there a place on mastadon I can bitch about FedEx? I have had a mis-delivered package sitting on my porch for over a month. I call about every three or four days and tell them, pick up your package so it can go to the right place. They say they will get it. They never do.

Never use FedEx.

That is right baby. The Fedi is a life raft always waiting to scoop people up.

Good, isn't this what people want? Twitter to shut down? I've been hoping he just closes up shop and gets rid of it.

There's an ethical consideration when you sell a company. Dorsey and co. took a big payout and this is the result.

Apparently, as a competitor of any major platform you just need to get close to the features your adversary has and wait for that site/service to start the process of enshittification, let's see if reddit makes more blunders

I don’t think I cared about Twitter, the entire duration of its existence, and now there’s a whole new thing that’s apparently the same and I still don’t care about

that's cool. The Masto instance I've been on for the last half year is no longer available and I'll have to start over because I didn't have a main and a back up account like I ended up with on Lemmy, but sure, that's alright. I have no idea what happened, the instance still has a blank page up, but it ain't Mastodon.

I was finally feeling moved in but now, kaput.

I don't think this thing was really ready for absolutely everyone on Twitter to bail onto it, is the problem. I don't think it was ever supposed to be. It was always supposed to be like a clubhouse for people who didn't mind being the dweebs of the internet.

I like the idea of referring to it only as "The social media site formerly known as Twitter" from here on out.

The term soaring is pretty relative in this case. It's still completely unknown to the majority of the world. It's just like Lemmy, where the very few rigid types that absolutely couldn't stand for one particular thing that happened to their social network will do anything, including cutting their nose off to spite their face rather than continue to use it. That's why we're all here and it's why nobody else but us are coming.

This is the best summary I could come up with:

As Twitter ditches its iconic branding in favor of owner Elon Musk’s favorite letter “X,” its open source rival Mastodon is seeing usage numbers soar.

According to a new post from Mastodon founder and CEO Eugen Rochko, the number of monthly active users for his Twitter alternative has been steadily climbing over the past couple of months to have now reached 2.1 million — or, as remarked Rochko, “not far off from our last peak.”

Meta’s recently launched Twitter rival known as Instagram Threads has committed to integrating with ActivityPub, which may have raised awareness around Mastodon and decentralized social networking in general.

Musk claimed that Twitter needed to change the rate limits to deal with a significant increase in bots and spam.

Or perhaps, it’s a combination of both of these things and more, including the momentum created by the launches of polished third-party Mastodon clients that have made using the social network less complicated and more enjoyable.

Other Mastodon apps like Ice Cubes and the no-frills client Radiant have also debuted, while Mastodon’s official mobile app received a refresh of its own earlier this month, aimed at addressing various pain points and adding more customization options.

I'm a bot and I'm open source!

Honestly, I joined Twitter begrudgingly in 2015 after ignoring it for years only because I thought it might be easy to keep up with some interesting news before it hit Reddit.. and it worked for a while...

Now, I just wonder why I'm still there at all.

I also don't.see why I might want a mastodon account at this point though... I don't feel like I need a replacement for something that I never really liked...