this post was submitted on 20 Nov 2024
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Social media users probably won’t read beyond this headline, researchers say (www.psu.edu)
submitted 6 days ago by Joker@sh.itjust.works to c/science@lemmy.world
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A new study of 35 million news links circulated on Facebook reports that more than 75% of the time they were shared without the link being clicked upon and read

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[–] Th4tGuyII@fedia.io 3 points 6 days ago

In addition, analyses with 2,969 false uniform resource locators revealed higher shares and, hence, SwoCs [Shares without Clicks] by conservatives (76.94%) than liberals (14.25%), probably because, in our dataset, the vast majority (76–82%) of them originated from conservative news domains.

Damn, never would've seen that one coming /s