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X’s depressing ad revenue helps Musk avoid EU’s strictest antitrust law (arstechnica.com)

submitted 1 month ago by Xatolos@reddthat.com to c/technology@lemmy.world

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[–] Voroxpete@sh.itjust.works 24 points 4 weeks ago

In this particular case, I'm really not sure it's a loophole.

Antitrust laws exist to constrain companies so large and powerful that they have become, or are becoming monopolistic forces

What Twitter successfully proved to the EU court is that Musk's management of the company has been so spectacularly incompetent that Twitter/X no longer has enough reach or cultural relevance to be in any danger of being a monopoly.

This is, objectively speaking, a serious L for Twitter. They just proved to a court that they're no longer even close to being the best place to spend your advertising dollars. The major spenders will take note.