this post was submitted on 12 Aug 2024
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We're all influencers. Some of us just have an audience size of zero. Not that I like influencers or the whole industry, but I don't know what the difference is between any attractive/charismatic/creative online person and an influencer.
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I thought the answer was money. If you are paid to push a product you are an influencer / advertiser. At least that's how I understood the term. This article is really about digital broadcasters and is not just about assuring tax collection which is what I had assumed this was about (and that's actually reasonable). This is about content control which just sounds completely awful.
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Of we won't pay you now. But how about these generous gifts
Isn't that the problem? We haven't known where to draw the line, and so a lot of unregulated and uninhibited activity is taking place in this way. This is a very strong route to push disguised advertising and propaganda.
I don't hate it. I'm just not sure it's feasible. We'll see.