this post was submitted on 12 Jan 2024
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As Disney pushes towards streaming profitability, Pixar to undergo layoffs in 2024::Disney-owned animation studio Pixar is poised to undergo layoffs this year, TechCrunch has learned and the company confirmed. While sources at the company

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[–] Untitled4774@sh.itjust.works 63 points 10 months ago (2 children)

“Disney had more or less trained audiences to expect big, hot Pixar content at home,” explained Brandon Katz, an entertainment industry strategist at Parrot Analytics.

I agree with the point but not necessarily the reason why.

Pixar movies used to be “can’t miss”. They were a cut above everything else, and incredibly unique. Now they’re just.. Disney Pixar. They’ve watered down so much of what made them great before.

And of course Disney is cutting staff due to lack of box office success without taking an inward look that their imprinting on the company might have something to do with its downfall.

[–] Ilflish@lemm.ee 21 points 10 months ago (4 children)

I really do think Elemental was quite good, The advertising was really god awful. It was a movie about cultural and societal boundaries and prejudice, not about a opposites attract romance.

[–] dustyData@lemmy.world 7 points 10 months ago

But Disney marketing is deadly afraid of being perceived as having some political affiliation. Despite the fact that they will bend over backwards for China, and the whole kerfuffle with Florida. Deep down it's a movie about migrants, and that is a hot topic. This unfortunately kneecapped both the writing and the marketing. That movie could've been so much more and be a giant hit, but all that creative potential was squandered to protect the bottom line.

[–] 0ops@lemm.ee 1 points 10 months ago

Really? I might have to give it a shot then

[–] EntropyPure@lemmy.world 1 points 10 months ago

Yeah, read online before watching it and how it bombed on its initial weekends. Honestly? I don’t get the hate. It was an enjoyable movie with interesting topic at heart. But those topics were not in the marketing, only the romance bit. Shame, but glad word of mouth kinda saved the box office run.

[–] RatherBeMTB@sh.itjust.works -4 points 10 months ago (1 children)

Maybe people are just tired of movies about race, sexual preferences and gender plastered everywhere without context and just want to see an interesting story. It used to be like that with movies like toy story, the first couple, and monsters inc.

[–] otp@sh.itjust.works 7 points 10 months ago

People LOVE movies about sexual preferences and gender. Rom-Coms are incredibly popular and that's literally all they're about

[–] otp@sh.itjust.works 4 points 10 months ago (1 children)

Pixar and Christopher Nolan films used to be the only movies I'd go see in theatres.

I haven't watched a Pixar film since Turning Red, and I thoroughly enjoyed it, but I wish I could've seen it in theatres. I don't really do streaming services, so it's Disney's loss. Instead of buying a ticket, I'm waiting for a free trial or to watch it with someone who's subscribed.

[–] MeekerThanBeaker@lemmy.world 6 points 10 months ago (1 children)

There's only been Lightyear, which I haven't finished, and Elemental for Pixar movies since Turning Red... so not that many.

Elemental was actually a lot better than I thought it would be. From the trailers, it looked like it was something I've seen before... but it had that Pixar heart and charm. I recommend it.

Turning Red wasn't one of my favorites, but it's coming to theaters in early February if you want to see it on the big screen. Soul (which was fantastic) is out now in theaters and Luca is releasing near the end of March.

[–] otp@sh.itjust.works 2 points 9 months ago

Oh, I didn't know they were doing runs in theatres now! Thanks!