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Steve Jobs Rigged The First iPhone Demo By Faking Full Signal Strength And Secretly Swapping Devices Because Of Fragile Prototypes And Bug-Riddled Software (finance.yahoo.com)

submitted 11 months ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

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• Steve Jobs faked full signal strength and swapped devices during the first iPhone demo due to fragile prototypes and bug-riddled software.

• Engineers got drunk during the presentation to calm their nerves.

• Despite the challenges, Jobs successfully completed the 90-minute demonstration without any noticeable issues.

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[–] PlutoniumAcid@lemmy.world 47 points 11 months ago (1 children)

Oh, I agree with you! And I'm sure we can have this discussion about almost any current product launch, too.

[–] lemmyvore@feddit.nl 24 points 11 months ago (1 children)

How is that not false advertising? Why should companies be allowed to magic up a fake example of their product actually working, and sell that to customers, when the real product doesn’t actually work yet?

If when they ship the actual thing to the customer it's not like they claimed then it's fraud (or "false advertising" which is the lenient version).

Strictly for presentation ahead of time I think it's borderline. Negative hype can kill a product that could have been good. Sure, complete honesty would be ideal, but if you say "well it sucks right now but we promise it will be ok when you buy it", not many people would rush to order one. Many good products never made it to market because of insufficiently good perception. On the flip side, creating positive hype out of smoke and mirrors can be used to kill a competitor's product for no good reason, so it's not quite ok either.

[–] Ottomateeverything@lemmy.world 3 points 11 months ago

Strictly for presentation ahead of time I think it's borderline.

I disagree, I think this is equally as bad. These presentations are still false advertising, just to a different audience.

These presentations are selling investors and press and attention on something that doesn't exist yet. Sure, sometimes it works out where the product works, but other times, it's wasted money from investors and attention from the public that wasn't warranted.

I don't see this any differently than the current shit show with The Day Before. Both are promising smoke and mirrors. Apple succeeded and is praised and people are here defending it saying it's okay. The Day Before didn't, and everyone's at their throats saying it shouldn't be allowed and that they should be sued for false advertising and for the amount of time wasted on hype for something that never came.