United Kingdom
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I actively avoid Cadburys after Kraft took it over More Info. Wouldn't say it's a full boycott, because I do have a Crunchie every now and again (when Cadburys is the only thing on discount), but it has been more than 10 years now.
Thing is I just bought a box of miniture heroes and I'd say the chocolate has gone seriously downhill since I stopped buying it. Wondering if its just my taste that's changed or if anyone else agrees?
alot of UK product sugar content has been lowered and replaced with flavour enhancers since the sugar tax came in a few years ago. Coke Zero is another one, its got sugar in but below the amount required to register it on the label and they boost the taste with enhancers.
The other thing is ingredients change flavour depending on the year. Tea for example is always changing slightly back and forward depending on how much rain and sun during growing, but its blended so nobody really notices except the labs importing the tea leaves.