this post was submitted on 17 Nov 2023
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IBM, a major advertiser on X, has pulled its spending from the social media platform, whose employees are grappling with what to tell its other advertisers, according to internal messages.

To be clear: Musk endorsed a tweet which used a false antisemitic conspiracy theory to tell people why "Hitler was right"

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[–] ahriboy@kbin.social 10 points 10 months ago (2 children)

More advertisers will withdraw from X later.

[–] JonEFive@midwest.social 5 points 10 months ago (1 children)

One can hope, but I suspect plenty will still be left when the dust settles and some will even come back. As long as there are actual users to advertise to and the platform maintains even the slightest appearance of legitimacy, businesses don't care. Money motivates these businesses, not morality.

[–] nulluser@programming.dev 2 points 10 months ago (1 children)

At this point (earlier, actually), anybody still using that platform is guilty of condoning his behavior. They should all be ashamed of themselves.

[–] JonEFive@midwest.social 2 points 10 months ago

Yup. There are plenty of other options. Nobody needs xitter