this post was submitted on 01 Nov 2023
325 points (94.0% liked)
Technology
59693 readers
5283 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
This is the best summary I could come up with:
After beginning to roll out a healthy nudge to turn off ad blockers or subscribe to the platform’s ad-free Premium offering, YouTube is now forcing users’ hands.
As users continue to trawl the depths of YouTube, they will now be greeted with a pop-up warning them to disable their ad blocker saying “video playback is blocked unless YouTube is allowlisted or the ad blocker is disabled.” This notification began popping up for users across the platform earlier this month, but it was as simple as shrugging it off by closing out the message.
Shortly thereafter, YouTube forced users to acknowledge the message but still allowed them to exit out of it after a brief timer elapsed.
YouTube communications manager Christopher Lawton told The Verge Tuesday that using an ad blocker is actually against the platform’s terms of service.
He also told the outlet that “ads support a diverse ecosystem of creators globally and allow billions to access their favorite content on YouTube.”
Around the same time, the company reported its third straight quarterly decline in ad revenue, according to The Wall Street Journal.
The original article contains 320 words, the summary contains 183 words. Saved 43%. I'm a bot and I'm open source!