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Not my OC but what I've believed for years: there's no conflict between reducing your own environmental impact and holding corporations responsible. We hold corps responsible for the environment by creating a societal ethos of environmental responsibility that forces corporations to serve the people's needs or go bankrupt or be outlawed. And anyone who feels that kind of ethos will reduce their own environmental impact because it's the right thing to do.
Thoughts?
I'm all in favour of everyone deciding this for themselves. Every person acting ethically is a good thing.
What I disagree with is people pushing other people to act ethically in the same ways when the impact is so small and their activism could focus on much bigger fish
how to convince people who don't know or care
By changing the system to give them better options and easier choices. It depends on why they don't care or know, of course. I'm assuming a low SES here, where there's little energy to inform yourself or change, different strategies should be used for other groups, like more education in schools, etc
Do you similarly believe this for pushing others to vote? A single vote is small fish too.
Not an unfair point, I grant you. I'd say that while a single vote is a small drop as well, it also requires much less effort of someone, whereas changing your life consistently every single day in ways that are difficult and unpleasant is a lot more to ask. I'd say it's a matter of effort vs. reward
Staying informed so you can actually vote effectively is a constant effort too. Especially if you actually participate in the primary process and local elections. You just don't see that as a constant effort because it's something you already do. It's an ingrained part of your routine and habit.
Similarly, I don't see reducing my consumption as a constant effort, because it's something I already do. I eat less meat, I use less plastic, I buy less junk than I used to. It took a bit of adjustment at first, sure. But now it's just something that I do.
You're right, that is also an effort, though I think it's one that our current situations make easier, given the amount of free information and the ubiquity of smartphones. Still, I see your point.