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Not my OC but what I've believed for years: there's no conflict between reducing your own environmental impact and holding corporations responsible. We hold corps responsible for the environment by creating a societal ethos of environmental responsibility that forces corporations to serve the people's needs or go bankrupt or be outlawed. And anyone who feels that kind of ethos will reduce their own environmental impact because it's the right thing to do.
Thoughts?
... and I think that's where our joy of life and art comes in, because art gives us the chance to dream the life we want, the society we want, the relations we want, while we are forced to survive in this deeply flawed version of reality. As for our fellow world improvers, the kind thing is to cheer them on: yay, you're still with us, plant eaters, bus takers, writers, doers!