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view the rest of the comments
Probably to drive user interaction back up.
Precisely.
They don't care what the users make. They care that user interaction numbers are back up.
Spez is the scapegoat. The ownership of Reddit knows what they're doing and spez is simply the idiot willing to (poorly) do what he's told.
Is he really an idiot? He's making plenty of money, and demonstrating that even the people who hate his company the most cannot stop putting money in it's pockets.
Reddit would NEVER scapegoat their company president! The very idea!
It's a tiny fraction, damn near a rounding error, of people involved compared to Reddit user base though.