this post was submitted on 24 Oct 2023
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Nadella, Gates, and Ballmer have all admitted to Microsoft’s mobile mistakes.

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[–] kirklennon@kbin.social 14 points 1 year ago (11 children)

In retrospect, I think there could have been ways we could have made it work by perhaps reinventing the category of computing between PCs, tablets, and phones.

I'm sorry but no, Microsoft was never going to be capable of reinventing any category of computing. They've never done it before and it's just not within their expertise. I think Nadella was right at the time to cut their losses. Windows Phone represented Microsoft's best efforts in that space and, while it had its fans, it just wasn't enough.

Meanwhile, they've done really well with their "apps and services on every platform" approach. How many millions of people use Outlook on their phone? How many apps are running their back end on Azure? Microsoft may have given up on an aspect of "mobile," but is still raking in piles of cash from what people actually do on mobile devices. Take the win where you can find it.

[–] bluGill@kbin.social 13 points 1 year ago (4 children)

The windows phone was not out for very long. It is unknown if it would have succeed, but at the time Android was an also ran as well, and non-smart phones still dominated. Blackberry was still a major player to beat at the time. Windows if they stuck with it might have done reasonably well. It would never have become a monopoly, but we cannot know how well it would have done.

[–] yildo@kbin.social 1 points 1 year ago

What year was Android an also-ran?

2013: 51.8% Android, 40.6% iOS, 3.8% Blackberry, 3.3% Microsoft

https://www.comscore.com/Insights/Press-Releases/2014/2/comScore-Reports-December-2013-US-Smartphone-Subscriber-Market-Share

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