this post was submitted on 07 Sep 2023
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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them (www.thedrive.com)
submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world
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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

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[–] captain_aggravated@sh.itjust.works 8 points 1 year ago (13 children)

I mean why did anyone buy a BMW during that time? Just worldwide no one buy any BMWs for five or ten decades. Let the brand tank.

[–] kautau@lemmy.world 7 points 1 year ago (1 children)

Because other cars have blinkers, and you buy a BMW because you are convinced you are buying a car without a turn signal

[–] marty_relaxes@discuss.tchncs.de 1 points 1 year ago

It's interesting that people are surprised at these seatwarmers when they've only been offering indicators as aftermarket upgrades for decades and yet no BMW owner chose to buy them.

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