It's $3500 of course there wasn't a "mob scene" for it.
this post was submitted on 04 Feb 2024
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Yeah, they're pricing themselves out of their own market. It's been happening for years but the recent economic shifts are making it more apparent.
The MacBook Air was $3200 (which is more like $4500 in 2024 dollars) when it was announced in 2008. Early adopters pay for the future of these things and 200,000 AVPs have already been sold.
I don't think the MacBook Airs launch is a good comparison.
Sure there was an early adopter tax on being one of the first "thin and light" laptops, but people already know what you can use a MacBook for, there was already a large value proposition in having a MacBook, the extra cost was entirely being more portable than it's full size counterparts. Everything you can do on a Mac, just way easier to take on the go.
I've read a few reviews on it, watched MKBHD's initial review, and outside of a few demo apps they point to the vision pro having no real point to it. Which if true, then it falls in line with existing VR headsets that are a fraction of it's cost and in a niche market, being three times the cost of your competitors is not a good position to be
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They have an audience that will pay $1500 for a bloody phone.
You will notice through the magic of math, that 3500 is over twice as much as 1500 for a device you cannot carry with you everywhere everyday. The competition space for the Vision Pro is not iPhones, but more like the iMac Pro.
Yeah, and everyone that has had hands-on time with it has had about the same story. It's pretty cool, it's pretty, it's the best thing we've seen yet, it's really expensive, it's still uncomfortable, it's use cases are still drastically numbered, the software market for it is still very lacking.
Oh yeah, and ecosystem lock in.
Yes but that's $1500 they can show off.
Are there a few weirdos using their Apple Vision outside? Yes, but they aren't the norm.
I’d say it’s more that they did a preorder. The available units are spoken for. If you got one, you might show up and pick it up… otherwise it’s not like you can walk in the door and grab one from the store. Also, it’s not like an iPhone that you can just play with on display, you need to book an appointment to try it out, so yeah, it makes sense that people aren’t gate crashing the door, there isn’t anything for them to buy or try.
I went to my local Apple Store yesterday morning and saw one person leaving with an Apple Vision Pro and maybe a few people inside trying it out. It wasn’t crowded at all. It seemed like the store was pretty overcrowded with employees, though.
On the bright side, I was able to get in and out with my purchase really fast!
Just like a Ferrari stealership.
Prediction: this will be considered Apple's biggest product flop in decades, and may even unseat the https://en.wikipedia.org/wiki/PowerBook_5300 for worst in company history. The whole product line will be scrapped before 2027.
Fortunately they have the cash to burn on projects like this to see what takes.
I'll post this in !prediction@lemmy.ca so someone can call me on it one day ;)
The 5300 was a flop because it had multiple failure/recall issues. I doubt Vision will have these sorts of problems.
Not saying it won’t flop, but that the product comparison doesn’t feel correct.
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Aren't demos by appointment only? What a trash article.
In the pics there are more punters than staff...
They are probably just being pedantic and saying “but those punters didn’t buy so they aren’t customers…”
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