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Gearbox CEO Randy Pitchford says his hopes on Epic Store were 'overly optimistic or misplaced'
(www.tweaktown.com)
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I also think that developers/publishers don’t care about the % cut that much, they would rather just sell a lot of games. Which comes back to your point, the value proposition of EGS isn’t appealing to the buyer.
It’s like I make a competition to Uber with better cuts and working conditions to drivers. That is nice, but if the consumer has to wait 25 mins for my taxi while the Uber is there immediately, than they will not pick me for the same price.