With what staff? Rebranding is fucking expensive.
this post was submitted on 23 Jul 2023
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Elon thinks all you need to do is change the site CSS and maybe do a press release, and he's famous enough that the rest will just take care of itself.
He's not entirely wrong.
In business, a poor person doesn't get to try, a middle class person gets one shot after putting everything on the line and a rich person can afford to fail a dozen or more times until they hit a winner. Elon has enough money that he can basically try an infinite number of times and at least some of those are going to work.
I just don't understand
So.... is this just like a really dumb cost-cutting measure to stop paying fees for the twitter domain/brand name or something, since he already owns the name "X"?
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That'll solve all the problems.
Logo that was in the GIF Musk posted looks an awful lot like X11 logo.
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no.
I saw rumors of this a few weeks ago but didn't think anything of it. Is the domain changing too? Part of this the Comcast to Xfinity move, rebranding to drop association, I think. But Twitter's brand wasn't that bad so I don't know.
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