this post was submitted on 18 Feb 2024
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Technology

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Six months in, journalist-owned tech publication 404 Media is profitable (www.niemanlab.org)
submitted 9 months ago by alyaza@beehaw.org to c/technology@beehaw.org
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of note:

The 404 team DIYs as much as possible. They pay for hosting through Ghost and set up litigation insurance, for example, but everyone makes their own art for stories instead of paying for agency photos. (The reporters are also the merch models). Everyone works from home, so they don’t have an office and don’t plan on getting one anytime soon. The team communicates through a free Slack channel. Koebler mails out merchandise from his garage in Los Angeles. Every month, the team meets (virtually) to decide how much they can pay themselves. (The number changes each month, but everyone gets paid the same amount.)

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[–] Ilandar@aussie.zone 12 points 9 months ago

For what it's worth they are aware that some of their readers do not like the email subscription model. They acknowledge it isn't a perfect solution but they also don't have many alternatives currently as a small, independent media company trying to survive and grow.