For me, it was an advertisement in my gmail for something my spouse had searched for on a separate computer that I had never logged on to. I don't recall what it was, but it was something like a new cookware set. It was odd. I started noticing it happening again with other people whom I correspond with for items I don't need (dog kennels near you). I wasn't on any social media except maybe YouTube.

Later, I started reading about the profiles companies keep, how you have no control over what is collected, for how long or if you want it to stop. I found myself using the computer less and less, feeling uncomfortable being watched if I looked up medical symptoms or just shopping around for things.

My family would show how cool it is that Google knows when you have a doctor appointment and where you are and what traffic is doing so that you need to leave in 10 minutes to get there on time. I found it creepy.

I awoke to see cameras everywhere, tracking cookies, apps tracking me for no reason. People willingly putting spy cameras next to their front door, pointing directly at my bedroom window, where I walk, sending data to Amazon. I started reading how it's their data and they'll willingly turn it over to anyone who asks or pays for it. I read about a guy who was arrested (and later released after hiring an attorney with his own money) for being near a home where a murder occurred, unbeknownst to him.

I have nothing to hide, but I have everything to hide. Now mind your own business!